Advertising information

Published since 1993, ParentingNH has been the premier source of information and resources for families in the Granite State.

Each month 20,000 copies are distributed to several hundred select locations throughout the central, southern and seacoast areas of the state.  With an estimated readership total of 55,000, ParentingNH is a proven and cost-effective way to reach a targeted market of well-educated parents, teachers, child care providers, and other advocates for children.

Demographics and Distribution

  • On average, each issue of ParentingNH is read by 2.25 people.
  • 47% of readers spend more than 30 minutes reading the print edition.
  • 73% of the readership is between the ages of 25-44 years old.
  • 52% of the readership has a household income between $50,000-$85,000
  • 73% of the readership frequently purchases products or services from ads seen in ParentingNH.
  • Print circulation: 20,000
  • Total print readership: 55,000
  • Monthly average total pageviews on 75,000
  • Monthly average unique visitors on 30,000

Click here for a look at our distribution locations.

Click here for a look at reader demographics.

Editorial Calendar

Click here for the 2020 editorial calendar.

For advertising opportunities and rates, please contact:

Print and digital rates

Are you interested in advertising in New Hampshire Magazine or would like more information about advertising, including rates? Please take a moment to fill out the form below and you’ll be redirected to our rate information.

Why ParentingNH?

1. Award-Winning Editorial

Our contributing writers are some of the state’s experts in the areas of parenting, education, health care, child development and more. ParentingNH has won more than 50 national awards for editorial, design and digital, including 8 in 2018.

2. Quality Design

Our attractive layout makes it ideal for today’s busy parents to find information, products and services.

3. Targeted Distribution

We’re distributed in places your target audience is most likely to be — childcare centers, schools, medical & dental offices, libraries, retail & shopping areas and more.

4. Demographics You Want

Our readers are an audience of well-educated parents, teachers, child care providers and advocates for children: 73% between the ages of 25-44; 52% with household incomes between $50,000-$85,000; and 73% that frequently purchase products or services from ads seen in ParentingNH.

5. Every Month

Since ParentingNH is published monthly, your advertising message receives visibility for a longer period of time than it would in a daily or weekly publication.

6. Cost Effective Advertising

Our advertising rates are very reasonable compared to similar publications — with special print/digital packages available for cost-effective, maximized exposure.

7. Readers with Plans to Purchase

Our readers have exciting plans for the coming year: 57% plan to purchase furniture or home furnishings; 63% plan to travel; 42% will find childcare; and over 90% will be shopping for apparel for the family.

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